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A clothing tag attached to a garment showing verified environmental data

The Truth Behind Clothing Labels: Explaining EPD in Fashion

Leave a Comment / Business, Educational, Sustainability /

Usually, you might spot-check the nutrition facts before buying cereal. Perhaps you may refer to the ‘energy’ ratings before purchasing a refrigerator. An EPD (Environmental Product Declaration) is quite a bit like a nutrition label for an item of clothing, although rather than calories and sugar, it highlights the health of the planet. What Is an EPD? An Environmental Product Declaration (EPD) tells you in detail how much water was consumed, how much CO2 was emitted, and which chemicals […]

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The polluter pays principle law

The Polluter Pays Principle: Case study of Noyyal River, Tamil Nadu

Leave a Comment / Educational, Sustainability /

The meaning of this principle aligns well with the proverb, “You reap what you sow.” In fact, in Hindi, we have the phrase: “jaisi karni, vaisi bharni.” The Polluter Pays Principle is, in fact, a very straightforward concept. It simply means that the ones who make a mess have to clean it up. The Polluter

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slow fashion vs fast fashion

Slow fashion vs. fast fashion: which one actually costs less?

1 Comment / Educational, Sustainability /

Saturday or Sunday, that is when we decide to go out and shop. Sarojini Nagar is packed every single day. Not just weekends. Like, there’s a permanent sale that never ends. Clothes, home decor, accessories, everything is available at prices already low enough to make you stop and look. And if the price still feels

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happy holi 2026 ecofriendly safe and spread love

Eco-Friendly Holi 2025: Celebrate With Joy, Not Waste | Greener Living

1 Comment / Educational, Sustainability /

The smell of gulal in the air. The color in your hair. The laughter from the street. The feeling of not caring how you look. Buckets of water. Music too loud. Faces are unrecognizable and happy. But stop for a second. Compare Holi from your childhood to Holi today. The scale is bigger. The waste

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Warehouse with Returned Products Awaiting Processing

Return Fraud: The Growing Problem in E-Commerce

1 Comment / Business, Educational, Sustainability /

You buy a kurta set on Myntra. Wear it to that wedding. Tags still on, carefully tucked away. Take your photos for Instagram. Return it three days later. Free rental, right? Except Myntra can’t resell it now. So it gets tossed. Or shipped to some liquidation warehouse. Or worse. This is return fraud. And in India, it’s

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teeevo textile waste pollution

The True Cost of a Cotton T-Shirt: Environmental Impact & What You’re Really Paying For

4 Comments / Educational, Sustainability /

You’re probably wearing a cotton T-shirt right now.Maybe it feels soft because you’ve washed it many times. Maybe it’s new and still has a hint of factory smell. Perhaps it’s the shirt you wear to the gym or for sleeping.  But have you ever thought about what it takes to create that simple item of

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